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Next Generation

Who puts the Family in Friends and Fools?

Joschi and Natascha’s children are children no more. Which is a good thing since all of them are now deeply involved in the family business. They are the next generation. One foot in the future, one foot on the ground – with strong roots underneath it.

 

Magdalena (26)

Will be running the farm. Feeding and milking sheep and goats. Already now, Magdalena is in charge of the Rote Wand marketing activities. Can’t wait to plant potatoes, fennel and scallions. And to welcome more and more people who “also like to think out of the box”.

Josef-Martin (23)

Studies at the International College of Tourism and Management in Vienna. Things he’s looking forward to? Culinary Lab, Cookery School and everything that will happen there. Would love to bring both top chefs like Magnus Nilsson and young chefs and foodies from all over the world to Zug.

Valentin (21)

Studies Mass Media and Communication Science in Vienna. Fascinated by making bread, particularly sourdough. Fan of the idea of a Rote Wand Bakery – and breathing more life into Zug all year by welcoming people from all corners of the world to cook, experiment, taste and discuss ideas.